The website builder allows sellers to choose the color of the store template, as well as adding their own logo, main picture and category's pictures.

The website builder incentivizes users to improve.

CityMax.com is an online website builder that includes an ecommerce shopping cart.

Qapacity is a free website builder dedicated to small businesses and freelancers who want to promote their services online.

Weebly is a web-hosting service that features a drag-and-drop website builder.

Its development is in progress with the purpose of creating a framework that can be used as a universal website builder.

(The latter are often considered to be "website design software" rather than "website builders".)

Online website builders typically require customers to sign up with the web hosting company.

Some companies provide examples of fully functional websites made with their website builder.

The main advantage of an online website builder is that it is quick and easy to use, and often does not require prior experience.