It is also used as a way to categorize numerous videos hosted on a website so that viewers can easily subscribe to one type of video.

This model has led to networks creating much more specialized types of shows to influence viewers to subscribe.

Cranmer claimed that this was done as a ploy to entice viewers to subscribe while subjecting all viewers to the adult content, including children.

About two-thirds of the nation's television viewers subscribe to cable, but most cable companies refuse to carry the broadcasters' new digital shows.

The courts have justified restrictions on radio and television on the ground that their signals are intrusive and "uniquely pervasive," unlike cable channels to which a viewer must subscribe.

For $8.95 a quarter, viewers can subscribe to the weekly interactive 3-D films at the www.multipathmovies.com site.

However, whilst this ruling allows domestic viewers to subscribe to foreign satellite services, pubs may still need permission from right holders such as the Premier League to broadcast content.

A small portion of the library was made available for free in an attempt to entice viewers to subscribe to the service through either its monthly or yearly plans.

The modeling sites reviewed by The Times incorporated many such references to encourage viewers to subscribe.

The channel is encrypted for most of the day; viewers who wish to watch the channel's more popular programming (new-release movies and live sport) must subscribe to the service.