Each network will then get an hour to make its pitch.

Soon enough, in this competitive news market, a network gets the message.

And with the show's ratings still by far the best in television, the network is at least getting value for price.

How much would the other network get for a release of its rights?

The networks have gotten smarter about how to approach some of these things.

That means the networks are getting something for their money.

In the end, both golfer and network got what they wanted.

Also, the network gets televised reports from Journal staff members throughout the country.

Thank God the story was killed before the networks got there.

For the first four days of the division series, each network gets two prime times.