In the National Basketball Association, trades for "future considerations" seldom involve notable names, but the players in such deals occasionally go on to reveal hidden value.

Despite the disappointment over the non-appearances of Superbike racer Aaron Slight, West is keen on involving big names.

In the last three years, 44 percent of the bills passed by the Council and signed into law by the mayor involved new names for roadways, plazas, playgrounds and the like.

Kay C. Norwood, an analyst with Interstate Securities in Charlotte, N.C., said mergers could continue but might no longer involve major corporate names.

But some of the best trades I made for the Mets didn't involve big names.

Some of this year's primary races involve political names that are well known in their respective districts.

These have involved only big names - king of Spain, secretary-general of the UN, prime minister of Israel.

In 1983 he claimed there was a paedophile network involving "big, big names - people in positions of power, influence and responsibility" and threatened to name them in the Commons.

Despite this perception, the Casino Employee Championship event does involve numerous recognized names in the poker world.