One very successful service has been their BuyPower platform which enabled subscribers to purchase prepaid electricity directly using carrier airtime.

Three big mobile phone networks enabled subscribers to raise money by sending text messages to specific numbers, with the network providers then passing on the revenue to the fund-raising drive.

July 2010 - the MyWorkSearch eCV was launched enabling subscribers to publish their CV online making it available for job agencies and employers.

In turn, he said, Vizzavi could promote Universal: enabling subscribers to download new Universal music albums, for example.

The service enables subscribers to choose individuals, or groups of people, with whom they can communicate without dialing a number.

And, Kodak has an arrangement that enables subscribers to America Online to receive digital photographs via E-mail.

Its ubiquity makes international roaming very common between mobile phone operators, enabling subscribers to use their phones in many parts of the world.

In October, the Chicago Tribune ended a frequency-marketing test that enabled subscribers to accumulate pointst o win prizes like baseball tickets and weekend getaway trips.

By scrambling and selectively unscrambling the signals, DirecTV will enable subscribers in any one local market to view only the local broadcasters from their home market.

This enables subscribers to this service to run their stations entirely in house with their own automation software and local DJs without having to rely on satellite-fed programming.