Apart from the kudos, the winner can expect a dramatic upturn in sales.

The economy, at least in theory, is already in a recovery, so there is little promise of a dramatic upturn in tax receipts to bail government out.

But a dramatic upturn in fortunes, engineered by a core group of players including Argentine striker Carlos Tévez, saw them beat the drop and finish 15th.

And another few feet of shelf space at the supermarket can lead to a dramatic upturn in sales.

I can't report any dramatic upturn in the amount of business we're getting but things are improving slowly.

"There has been no move in private investment in plants and equipment at home," he said, ruling out a dramatic upturn in the domestic economy.

However, important changes within the club in 1983 marked a dramatic upturn in fortunes.

This is one of the most difficult tasks for any manager, particularly when you're within a quickly shifting marketplace that's affected by dramatic economic upturns.

Dr. Amann said that a recent Long Island school survey of alcohol and drug use found a dramatic upturn in substance abuse among students.

The 1990s began with a dramatic upturn of the fortunes of thousands of prisoners of conscience across eastern and central Europe.