"Maybe customers thought they would get 12 and only got 10 miles per gallon," he said.

"I think my customers thought you'd be through with her by now."

For any company that is trying to figure out how its customers think and what they want.

Find out what the customers really think about your products and services.

And other customers have been thinking ahead to the next generation.

No matter what us customers think big companies are moving away from that model.

Those customers may not think of that company the next time.

Richard was telling me that he doesn't care what his customers think.

The girls offered pretty much any service the customer could think of.

Companies, however, see the chance to find out what their customers really think as a great opportunity.