"There are lots of good lessons to be taken from behavioral finance," Malkiel says.

Fisher does research in the study of behavioral finance.

These days, such studies fall under a new designation: behavioral finance.

He is known for his work on behavioral finance.

One is behavioral finance, which studies the irrational choices most investors make.

The subject of overreactions has also been important in behavioral finance.

A new subspecies of economics has sprung up, calling itself behavioral finance.

Their strong overall performance and the discipline they display in following the tenets of behavioral finance have made him a fan.

The disposition effect is an anomaly discovered in behavioral finance.

The central issue in behavioral finance is explaining why market participants make systematic errors.