For others, football is one big piece in their sports packages.

The 89 was a limited production run set to determine how well the "sport" package would be received by consumers in the years to follow.

For 2007, a sport package was an available option.

In 1988, the Sport package was added as a mid-year release.

Order the $1,000 sport package, however, and most of the chrome disappears.

The Series 30 sedan was no longer available with the Sport package.

Dish Network also carries the channel as part of their regional sports package.

The sport package is extended to include the 740iL but without the same performance enhancing features as the 740i receives.

Consider "active steering," an exclusive system that is also part of the sport package.

To drive home the point, you even get paddle shifters with the Sport package.